“The secret of all effective advertising is not the creation of new and tricky words and patriots but one of putting familiar words and pictures into new relationships” ~ Leo Burnett
In this lesson you will learn
Why Stories sell and not product features, benefits and techno-babble
How to get people to trust you and build a relationship fast with your leads
The number 1 script for creating stories that sell consistently
The simple steps to writing sales copy + a secret AI tool to do it for you.
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