How to create Irresistible Offers
Know exactly what your customer wants and needs and then sell it to them.
Too many entrepreneurs start with creating a product and then go find customers. The better approach is to find and understand your dream customers and their problems and then create a offers that deliver it for them.
Offers are what initiates value exchange between two parties. They are the way we conduct business with each other.
No Offer. No sales, No business. No life.
Bad Offer. Negative profit. No business. Sad life.
Ok Offer. No profit. Slow business. Meh life.
Good Offer. Some profit. Ok business. Ok life.
Irresistible Offer. Great profit. Great business. Great life
Stop selling products and start creating offers!
The truth is, a great offer is just a bundle of value packed products stacked together to form a highly targeted solution to satisfy your dream customers core desire.
People will spend more money for the exact same product packaged in different ways so how you package it is a crucial step.
This lesson helps entrepreneurs craft irresistible offers that are effective and profitable.
In this lesson
The problem with products and how to make offers instead
How to create irresistible offers your customers want and will pay for
How to know exactly what your customer needs in a product and how to create your product
15+ ways to create products for your offers